Do you have a genuine cloud application/solution? Or, are you a ‘me too’ cloud vendor offering our previous solutions as a SaaS?
If you are a ‘me too’ joiner and simply offering your current apps/solutions as a SaaS – the market verdict is currently showing you the door. But yeah, you might still be successful if you innovatively offer your applications via the cloud. Because the SMB market which might have been eyeing your applications for a long time but could not afford them earlier might go via the cloud as it is cost effective. That’s it! That would be the limit of your success.
If you are a ‘me too’ joiner and simply offering your current apps/solutions as a SaaS – the market verdict is currently showing you the door. But yeah, you might still be successful if you innovatively offer your applications via the cloud. Because the SMB market which might have been eyeing your applications for a long time but could not afford them earlier might go via the cloud as it is cost effective. That’s it! That would be the limit of your success.
So be a cloud mover! Offer solutions that are genuine cloud specific. That success of salesforce, as opposed to many of their wanna-be competitors, is mainly due to their cloud focus strategy. And it is not hard to find out the real cloud players and ‘me too’ ones. After all, it is not difficult to differentiate the genuine one from the wanna-be.
So become a genuine cloud player to make a profound impact on the Clould Market-place!